In a groundbreaking revelation, Scout CEO Scott Keogh has disclosed that the inaugural fleet of all-electric Scout SUVs is set to hit the roads by the third quarter of 2024. Keogh, providing insights into the development, shared, “The product’s design is nearly complete, with proportions and exterior design finely tuned,” during a recent discussion with Automotive News.
Volkswagen’s Strategic Push: Aiming for 10% in the U.S. Auto Market
Bearing the imprint of its parent company, Volkswagen, Scout Motors is gearing up to make a substantial impact on the U.S. automotive landscape. The strategic blueprint involves the launch of an electric SUV and a pickup truck, with an ambitious target of claiming 10% of the future U.S. car market. The German automaker is unleashing a lineup of eclectic electric vehicles (EVs), including the ID. Buzz minibus and the much-anticipated Scout offerings. The initial focus will be on introducing the SUV design in the United States, followed by a full-size pickup truck aimed at rivaling established EV models such as the Cybertruck, Rivian R1T, and the Ford F-150 Lightning.
Product Roadmap Unveiled: Large B SUV and Full-Size Pickup in the Spotlight
Scott Keogh outlined the trajectory, stating, “We are pushing for what I would call a large B SUV and then a full-size pickup. That’s what we’ll be bringing to the market, but certainly, there are opportunities, and when we have announcements to make, we will.”
Tailored for Americans: The $40,000 SUV and Unique U.S. Platform
In a pivotal move earlier this year, the EV division of Volkswagen’s Scout Motors announced its maiden electric vehicle—a $40,000 SUV. Keogh emphasized that these vehicles are crafted with the preferences of American consumers in mind. Crucially, Scout EVs will distinguish themselves by not adopting Volkswagen’s MEB platform for full-electric vehicles. Instead, they will leverage a newly designed platform tailored specifically to the unique needs of the U.S. market.
Manufacturing Stateside: Tax Incentives and Production Timeline
The $40,000 SUV is slated to roll off the production line in a new factory in South Carolina, potentially making it eligible for tax incentives under the Inflation Reduction Act. With production targeted to commence by early 2026, sales are expected to follow a few months later.
Conclusion
Under the leadership of CEO Scott Keogh, Scout Motors is poised to be a major player in the U.S. auto market with the imminent debut of their all-electric SUVs. The comprehensive strategy outlined by Volkswagen underscores a concerted effort to capture a significant market share. By focusing on tailored designs for the American audience and utilizing a unique U.S. platform, Scout Motors positions itself as a key player in the ongoing electric vehicle revolution.
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SOURCE : TESLARATI
FAQs
When can we expect the first all-electric Scout SUVs?
The all-electric Scout SUV mules are anticipated to make their debut by the third quarter of 2024.
What is the core focus of Scout Motors in the U.S. market?
Scout Motors aims to release an electric SUV and a pickup truck in the United States, targeting 10% of the U.S. car market in the future.
How does Scout Motors differentiate its EVs from others in the market?
Scout EVs are designed specifically for the American market and will not utilize Volkswagen’s MEB platform. Instead, they will feature a newly designed platform catering to U.S. customer needs.
Where will the $40,000 SUV be manufactured, and when is production expected to begin?
The $40,000 SUV will be manufactured in a new factory in South Carolina, with production set to commence by early 2026, and sales expected a few months later.